The national design award was given to a student from the VŠUP for a collection of shoes

Publisher
ČTK
12.11.2012 20:15
Czech Republic

Prague

Prague - The National Award for Student Design was awarded to Vysoká škola uměleckoprůmyslová (VŠUP) student Eliška Kuchtová for her shoe design. Her collection is named Simply for Simple and features several pairs of original women's shoes made of beige suede leather in unusual shapes.
    The organizers today also announced other winners of the 22nd annual competition. Judges described Jiří Krejčí's variable accumulation stoves from Jan Evangelista Purkyně University as excellent design, along with a women's clothing collection by Jindra Jansová from VŠUP and an experimental book Relace by Tomáš Procházka (VŠUP). Twenty students received awards for good design. This year, students from 18 universities and 13 higher and secondary schools participated in the competition, totaling 187 authors from the Czech Republic, as well as Slovakia, Germany, and Canada.
    Kuchtová refers to architect Louis Kahn when working on her collection, describing the discovery of order as part of the design process. "The search for order is a journey that starts from a feeling and an idea, leads through understanding the form of the assignment, and continues with the choice of construction system," says the author. The main parts of the shoes are made from a single piece of leather. They are modeled in a way that reveals the character of the material, highlighting the contrast between the inside and outside. The shoes are without dividing seams. "Through modeling, I let the material speak in a way that finds its purpose in construction," she explains.
    Also from the same school is student Pavla Podsedníková, who received a prize for good student design for her collection Instant Shoe. "The idea I am exploring is the production of footwear according to the individual needs of a person using currently unconventional technologies. The collection of shoes ranges from purely conceptual objects made by vacuum forming ABS or 3D printing to completely functional shoes made from rubber and leather," the author told ČTK.
    "Over the years the competition has been running, the quality of the works has incredibly risen, in the models, in the execution, in the ability of their authors to present themselves," said Lenka Žižková from the Design Cabinet CZ to reporters today.
    "Over 60 items that went through the competition have entered production," she stated. However, she added that promoting design needs to be done carefully, as design has recently become an idol and "is poorly interpreted". "It is forgotten that it should serve. Sometimes, it shifts to a level where it’s just about some visions...," Žižková noted.
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